ARANDAS, JALISCO & LOS ANGELES, Calif.— TEQUIO is proud to announce the discharge of their line of ultra-premium tequila cocktails: Glowing Blanco and Sparking Reposado.
Tequio Tequila Cocktails are the primary canned cocktails to make use of licensed additive-free tequilas and are the primary to supply a 100% agave tequila reposado as the bottom spirit in one in all their flagship cocktails leading to 2022 San Francisco World Spirits Competitors gold and silver medals.
Mixing genuine Mexican heritage with American ingenuity, TEQUIO Tequila Cocktails are the results of almost three years of laborious analysis and an ongoing devoted dedication to high quality. Deeply keen about tequila, Co-Founders Louis-Pascal Walsh and Frederick ‘Flick’ Mooradian have partnered with Guillermo ‘Willy’ Bañuelos, a 3rd era tequilero at Tequilas El Mexicano, seeking to elevate the Prepared-To-Drink Cocktail class within the U.S. and in México.
As a part of its strategic partnership with Tequilas El Mexicano, every TEQUIO Tequila Cocktail is made in Arandas, Jalisco utilizing El Mexicano’s 100% de agave, licensed additive-free tequilas. “We’ve liked collaborating with TEQUIO on this joint effort to provide a canned cocktail of the very best high quality. The RTD class deserves to have ultra-premium choices, with a 100% agave tequila with out components and a course of that now we have had for generations, we’re excited to supply one thing completely different,” says Willy Bañuelos, Tequilas El Mexicano. The Glowing Blanco, made with El Mexicano Tequila Blanco, glowing water, and a touch of lime, is effortlessly clean with a contact of floral and citrus. The Glowing Reposado, made with El Mexicano Tequila Reposado, glowing water, and a touch of lime, is mild but wealthy in complexity with oaky undertones. With solely 100 energy, zero added sugars, and 5% ABV per can, these mild and refreshing cocktails will awaken the tequila aficionado in numerous generations.
Childhood mates, Flick and Louis-Pascal grew discontent with “premium” RTDs, in order that they left their respective jobs in 2020 to chase a dream. They discovered the tequila RTD panorama crowded with manufacturers utilizing mixto-tequila and branding it as ‘Actual Tequila’ whereas the few manufacturers utilizing 100% agave tequila added arbitrary fruit flavors to masks their neutral-profile tequilas. “We needed a really premium sipping-grade tequila in cans with glowing water – a tequila so good that it will carry your entire profile of the cocktail. We goal to rework the panorama of a whole class by introducing an ultra-premium product that’s differentiated from the numerous ‘seltzers’,” says Flick. With their sights set on discovering beautiful tequila as the inspiration for his or her cocktails, they flew to Jalisco and met with the Bañuelos household of Tequilas El Mexicano (NOM1588). “The Bañuelos household’s generosity was profound and we immediately hit it off with Willy. After a fantastic lunch and a correct tasting of El Mexicano’s line of Tequilas, we simply knew that we had discovered the individuals and the tequila that TEQUIO wanted,” notes Louis-Pascal.
Tequio was designed in partnership with Neil Riddell of Noun Ventures. As an EVP at Crispin Porter + Bogusky, Neil based and led their Product/Model Innovation engine, the place they developed many profitable manufacturers within the spirits house together with Angel’s Envy, Papa’s Pilar, and Treaty Oak over the 20+ years he spent there. Now working aside from CP+B, Neil brings the identical strategy to designing considerate manufacturers throughout numerous classes. “Our design problem was to take the attractive idea of Tequio – the thought of selflessly contributing abilities, capital and time for the betterment of native communities – and switch it into a contemporary model with a timeless really feel that honors Mexico’s tradition,” says Riddell. The packaging for every Tequio 4-pack makes use of conventional geometric patterns modernized with delicate depth and dimension whereas the brand mark pays homage to the patron spirit of the Aztec period, synthesizing cues from the previous with a curated design strategy.
Tequio Glowing Blanco and Glowing Reposado are actually accessible in choose effective spirits retailers and high-end bars & eating places in Los Angeles, California and may be ordered on-line with transport to 35 choose states (VA, MD, RI, NH, WV, MT, IA, MN, ND, KY, WA, PA, KS, CO, WI, IN, SC, CA, NJ, NM, WY, GA, FL, DC, NE, ID, LA, MO, NY, OR, AZ, CT, NV, TX, DE). Tequio is targeted on the Southern California marketplace for many of the first yr, and is planning its enlargement into different markets, together with elements of México, in 2024. Tequio Tequila Cocktails are proudly made in Arandas, Jalisco, México and with the assistance of S.A.C.R.E.D., a 1% For The Planet Non-Revenue Companion, Tequio might be dedicating a portion of its income to supporting youth athletic packages in Arandas.
About Tequio Mexican Glowing Spirits
Drawing its identify from the aztec time period for ‘collective work’, tequio treasures the fantastic thing about working collectively. Crafted with el mexicano tequilas, this collaboration is a testomony to utilizing the best additive-free tequilas los altos de jalisco has to supply. Tequio is a superbly balanced mix of exceptionally clean 100% de agave tequila, glowing water, and probably the most delicate trace of lime. It’s a distinct sipping expertise. Tequio invitations you to rediscover méxico’s most outstanding spirit.
For Extra Data:https://www.drinktequio.com
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